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Artificial Intelligence in Sales

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Artificial Intelligence in Sales

How can you leave your competitors behind and find new markets through the Machine Learning Solutions in your sales department? How can Artificial Intelligence Solutions turbocharge your growth? According to research published at MIT Sloan Management Review: “76% of respondents said they are targeting higher sales growth with machine learning.”

Looking for new financial opportunities, finding new markets and gaining a better understanding of upcoming trends will allow you to create products and services that provide maximum benefits for both businesses and their customers. How can technology add value to the sales process in your company? How it can help you in achieving your strategic sales goals? Today we are going to focus on making a huge positive difference to your business in the context of increasing sales.

Finding New Markets
Machine Learning Solutions make your data more useful and help you to be more efficient in utilizing it. Better understanding the needs of your customers allows you to find new business opportunities. Solutions like ours can help you to connect the dots and understand how you can deliver more value, get more out of your data and better respond to market demands. Our solution is in a constant state of learning and will impact your clients’ satisfaction because it helps you respond to their needs and create more wanted products and services for them in dynamic market conditions. This leads directly to increased sales in your business.

A Better Understanding of Upcoming Trends
Our solutions can also help you gain a better understanding of upcoming trends by finding non-trivial correlations and insights in your datasets and analyzing them in the context of the past experiences. Having access to big data is not enough if you want to leave your competitors behind. Today, the power of knowledge and information is deciding which businesses will last and which will not exist in few years. Have you ever wondered what made Google into a market leader? Or what sets companies like Apple, Alibaba, Oracle, Dell, HP, Tesla, General Motors, IBM and Microsoft apart? All of them constantly identify new market demands and use those insights to drive profits and grow. Based on a report from McKinsey, “Tech giants including Baidu and Google spent between $20B to $30B on AI in 2016”. How can you achieve the same results? By applying the right technology and leveraging information. You don’t have to be an expert in AI to start benefiting from it. We are here to help you with creating AI Solutions specially tailored to your business needs and the results you desire.

Sales Processes Cost and Time Optimization
AI solutions can help you reduce costs and time spent on different processes by optimizing work that doesn’t need to be done by humans. Automation of all business processes will help your workforce service a higher volume of customers. It will also allow your workforce to focus on more important activities, like creating relationships with customers.

Customer Service Assistants
According to Harvard Business Review: “By 2020 customers will manage 85% of their relationship with an enterprise without interacting with a human.” Our Virtual Assistant can help your business to grow by automating processes in your customer service department. Such solutions, though complex, are easy to use and can effectively satisfy customer expectations. It never gets tired and no human factors - like unpredictable human nature, moods etc., will interfere. It will help your business to grow by answering customers by text or voice. It will lead to improvement of client satisfaction because it constantly learns your their needs in real time. Happy customers will come back for other products or services.

Customer Personalisation
AI Solutions like ours will also help you better understand your customers’ needs through analysis of their behavior. These systems achieve this through a constant learning process that helps you to meet new market demands. Machine Learning Algorithms can learn the patterns of converted leads and based on this knowledge find patterns for better finding profitable new leads. They can also learn the best practices and help in preparing better sales strategies and materials.

Up-Selling & Cross-Selling
By using clustering and regressions to classify potential customers, Machine Learning Solutions can help you to grow by boosting your Up-Selling and Cross-Selling. It will help your salesforce to have a better understanding of your clients’ needs and plans. And it will identify those who are more likely to buy, and let your employees to focus on creating better relationships and securing contracts.

Product and Service Recommendations
AI Solutions can help you better target segments of customers you want to reach. By constantly learning user behavior, the system can even learn what your clients like to give as gifts and what they want for themselves. It can also change your ads in real time in reaction to your customer actions and make your sales campaigns even more efficient. You can find some examples of applying such solutions by Google, Amazon, Alibaba, Apple etc.

Reach maximum sales efficiency
AI system can analyze sales campaigns and identify efficiencies that can help you in finding phrases, words or statements that give you the edge in the market race. It will find non-trivial correlations and patterns that make a difference and help you in making bigger profits. These systems can help you in creating better campaigns and sales materials that will convert prospects into customers.

AI solutions like ours can make a huge difference in your business. We’ve written an entire article about how AI/ML solutions affect marketing practices. We mentioned the example of Netflix, which, according to a report from McKinsey, “has achieved impressive results from the algorithm it uses to personalize recommendations to its 100 million subscribers worldwide. Netflix found that customers, on average, give up 90 seconds after searching for a movie. By improving search results, Netflix projects that they have avoided canceled subscriptions that would reduce its revenue by $1B annually.”
We highlighted:
- Cost and time optimization
- Reaching maximum marketing efficiency
- Market forecast/Predictive analytics
- Content analysis
You can learn more about ML/AI Solutions opportunities in Marketing here.

Employee Assistant
You may have heard about how Google Now, Siri, Alexa or other personal assistants created by tech giants like Google, Apple, Amazon, Microsoft, Facebook can help you in everyday life. But going deeper and creating more advanced assistants to support your employees and optimize their time can be especially useful in sales departments and in product development. Our Assistant helps you to boost employee productivity, which means that you reach your goals and strategic plans faster. This solution helps your employees to create the results you want faster and these kinds of solutions are very easy to use. Finding correlations between the best experts in your company also helps you in the hiring process by supplying knowledge about the patterns and which candidates are suitable for a position.
As we mentioned before, you don’t need to be an AI expert to benefit from this field - that’s what we are for. Let’s talk about your needs and plans so we can create complex, complete and easy-to-use solutions that you will love to use.

Monday, 12 March 2018